The Design Studio

Format is a visual and conceptual design studio producing purposeful design solutions inspired by Icelandic and Nordic surroundings.  Format takes pride in collaborating with Iceland's top talent in it's product development.  This includes working with local designers with a collaborative focus on creating innovative solutions and products.

Format is headed by industrial designer and creative director Petur Ingi Arnarson who also holds the position of CEO in Format's mother company, Merking.

All items are produced in Iceland.